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Subaru Shines in Safety: 2024 Impreza and Crosstrek Secure IIHS Awards




Subaru has once again demonstrated its unwavering commitment to safety, earning not one, but two prestigious 2023 IIHS Top Safety Pick awards for their all-new 2024 Impreza and Crosstrek models. These accolades are a testament to Subaru's dedication to creating vehicles that meet the highest safety standards, ensuring peace of mind for drivers and passengers alike.


New Standards, Proven Excellence

For the year 2023, the Insurance Institute for Highway Safety (IIHS) introduced stringent new criteria encompassing side impact protection, pedestrian crash prevention, and headlight performance. Subaru's latest Impreza model rose to the challenge, earning the coveted IIHS Top Safety Pick+ award, the highest recognition in safety. Meanwhile, the all-new 2024 Crosstrek proudly secured the IIHS Top Safety Pick award.

These achievements contribute to Subaru's impressive track record of safety. A total of seven 2024 Subaru models received IIHS Top Safety Pick awards, further solidifying Subaru's position as a leader in automotive safety.


The Elite Seven: Subaru's 2023 IIHS Top Safety Pick Winners

1. 2024 Subaru Ascent (TSP for six consecutive years)

2. 2024 Subaru Impreza 5-door (Total of four TSP+)

3. 2024 Subaru Outback (TSP for 15 consecutive years)

4. 2024 Subaru Solterra

5. 2024 Subaru Crosstrek (Total of six TSP+)

6. 2024 Subaru Legacy (TSP for 18 consecutive years)

7. 2024 Subaru Forester (TSP for 17 consecutive years)


To earn the IIHS Top Safety Pick+ award for 2023, a vehicle must excel in various areas. It must attain a "Good" rating in the revised side impact test and the driver-side small overlap front, passenger-side small overlap front, and original moderate overlap front tests. Headlights rated as "Good" or "Acceptable" must be standard across all trims, and a front crash prevention system must earn "Advanced" or "Superior" ratings in both daytime and nighttime vehicle-to-pedestrian evaluations.


Subaru's Unwavering Dedication

Jeff Walters, President and Chief Operating Officer of Subaru of America, Inc., expressed his enthusiasm for Subaru's impressive safety accomplishments. "We are thrilled that seven of our 2024 models received a 2023 IIHS Top Safety Pick award, especially under the new criteria. This is a testament to our commitment to providing customers with vehicles set to the highest safety standards."


A Legacy of Excellence

Since 2013, Subaru has been on a remarkable safety journey, accumulating a total of 70 Top Safety Pick+ awards—more than any other brand. This extraordinary achievement highlights Subaru's unwavering dedication to ensuring the safety and security of their customers on the road.


For the complete list of 2023 IIHS winners, we invite you to visit the IIHS website. Subaru's commitment to safety continues to shine brightly, setting a benchmark for the automotive industry and providing drivers with the reassurance they deserve on their journeys. To learn more about the 2024 Subaru Impreza and 2024 Subaru Crosstrek IIHS awards, contact Baldwin Subaru at 1730 N Hwy 190 Covington, LA 70433.