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Celebrate Your Journey with Subaru: Understanding the Subaru Badge of Ownership

At Baldwin Subaru, we know that owning a Subaru is more than just a car—it’s a lifestyle, a community, and a journey filled with adventure. Whether it’s your first Subaru or your fifth, the Subaru Badge of Ownership is a special way to proudly display your loyalty and commitment to the brand. In this blog, we’ll explain the meaning behind Subaru badges, how to earn your Subaru ownership badge, and why these Subaru badges for cars are a must-have for any Subaru enthusiast.

 

What is the Subaru Badge of Ownership?

The Subaru Badge of Ownership is a unique emblem that represents the number of Subarus you’ve owned. This badge is a symbol of the journey you’ve shared with your vehicles, showcasing your passion for adventure, reliability, and Subaru’s legendary all-wheel-drive performance. It’s more than just a number; it’s a badge of honor that shows you’re part of a loyal Subaru community.

 

How Do You Earn Subaru Badges?

When you purchase a new or certified pre-owned Subaru from Baldwin Subaru, you’re eligible to receive a Subaru ownership badge for your vehicle. Subaru offers badges in increments, with a number indicating how many Subarus you’ve owned. Starting with your first Subaru, you can proudly display a badge that celebrates your ownership history, whether you’re on your second, fifth, or even tenth Subaru!

At Baldwin Subaru, many of our employees own Subaru vehicles and have utilized Subaru’s free badge ownership program to customize their cars. Our Marketing Director, Lindsey Rose, purchased her first Subaru, a 2024 Subaru Ascent for her growing family. She selected the “animal”, “family”, “camping’, “pride”, and “stargazing” lifestyle badges to highlight her new journeys.

Customizing Your Subaru Badge of Ownership

In addition to the core ownership badge, you can customize your badge with up to 5 lifestyle icons that reflect your hobbies, interests, and adventures. Whether you love hiking, biking, camping, or supporting animal rescue, there’s a lifestyle badge to represent your passions. These Subaru badges for your car offer a personal touch that connects your vehicle to your unique personality and lifestyle.

Why Subaru Owners Love Their Badges

Subaru owners are known for their deep connection to their vehicles, and these badges are a way to share that bond with others. When you see another Subaru with a badge, you instantly feel a sense of camaraderie—like spotting a fellow adventurer on the road. It’s a subtle nod to a shared lifestyle of exploration, safety, and reliability.

 

The Subaru Badge of Ownership also tells a story. Each badge not only highlights the number of Subarus you’ve owned but also the experiences you’ve shared with your car—cross-country trips, outdoor adventures, and daily drives with family or pets. Subaru drivers don’t just buy cars—they invest in experiences, and these badges help them commemorate those memories.

 

How to Get Your Subaru Badge of Ownership

Getting your Subaru ownership badge is simple. After purchasing a new or certified pre-owned Subaru from Baldwin Subaru, you can request your free badge through Subaru’s official website. You’ll receive a kit with the badge number and any lifestyle icons you choose, allowing you to proudly display it on your car. Whether you’ve owned multiple Subarus or are enjoying your first one, your badge is a celebration of your journey.

At Baldwin Subaru, we love seeing our customers proudly display their Subaru badges as a testament to their loyalty and love for the brand. Whether you’re on your first or fifth Subaru, the Badge of Ownership is a special way to mark the milestones of your Subaru journey. If you’re ready to start or continue your adventure, visit us at Baldwin Subaru, where we’re committed to helping you find the perfect vehicle—and the perfect badge to go with it.

 

Are you a Subaru enthusiast? Share your Subaru ownership badge story with us on social media! 

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